Your biggest opportunity:
retention + referral systems
Enrollment growth gets easier when current families stay longer, feel informed, and actively recommend your program to others.
Your next steps:
Create a first-90-days check-in rhythm
Add 2–3 scheduled touchpoints that build trust early and reduce churn.
Standardize communication with families
Set a weekly update cadence and monthly newsletter rhythm so communication doesn’t rely on memory.
Encourage referrals and reviews from happy families
Positive experiences shared by parents are one of the most powerful ways to build trust and grow enrollment.
Playground can help you stay organized, follow up faster, and grow with confidence.
Resources
Ready to chat?
Grow your program, simplify your life, and delight your families by switching to Playground child care management software & app
