The 6 Phases of the Family Journey: From First Impression to Lasting Loyalty
Every family moves through six distinct phases with your program—from first discovering your center to graduation and beyond. But while most programs focus heavily on getting families in the door, the later phases are often where relationships quietly start to slip.
Join Diane Branco, CEO & Founder of World of Wonder Childcare Center, as she breaks down all six phases, shares lessons and real numbers from 18 years of growing to five centers, and gives you one practical action to strengthen every stage of the family journey.
Diane Branco is the CEO and Founder of World of Wonder Childcare Center, with 18 years of experience in early childhood education. She has grown World of Wonder to five locations and brings a hands-on perspective on building strong programs, growing enrollment, and creating lasting relationships with families.











